Tag: ‘Ology’

Another great article from Psychotactics.com.  I’m a great fan of New Zealand based Sean de Souza “How To Write Faster and Better Using The Power of Limitations When you walk into an ice-cream parlour, something weird occurs. We look up …

How To Write Faster and Better Using The Power of Limitations Read More »

Tagged with: ,

1. Understand what makes you unique special and different.. Brainstorm with your team; undertake a SWOT with your Senior Management Team; arrange meetings with your whole teams – you’ll be surprised at the input and feedback you can obtain.   What …

What makes you unique special and different? Read More »

Tagged with: , ,

One of my favourite principles….. So then, thinking about this principle in your business today… Do 80% of your sales come from 20% of your clients? Do 80% of your sales come from 20% of your sales team? Do 80% …

Pareto and the 80-20 Rule Read More »

Tagged with: ,

Being seen as the Expert in professional service firms – from Newsletter in March 2012 Really, really important to show you are the expert and have the ‘ology’:  Being seen as the expert is a critical ingredient for any professional service …

Being seen as the Expert in professional service firms Read More »

Tagged with: , , ,